All Terminology

  • Business Day

    Every official working day of the week, dictated by local customs. In the US, these are the days between (and including) Monday through Friday and do not include public holidays or week-ends. There are typically 5 Business Days in a week.

  • Calendar Day

    A 24-hour day as denoted on the calendar.  There are 7 Calendar Days in a week.

  • Category

    An identifier attached to your content. Categories are used to arrange the website’s content and help with searching (eg. necklaces, mysteries, or DVDs). Consider categories as your site’s table of contents. Not to be confused with a Tag.

  • Cost

    The amount of money a seller pays for raw materials, components, or labor.  Not to be confused with Price.

  • Day

    Scientifically, 24 hours and the average time that the earth makes one rotation on its axis. In business, a day can be designated as a work day (eg., a Business Day) or a non-work day (eg., a weekend or a Holiday). Your locale may have different holidays than the locale of your source or your buyer. Don’t expect the work days or holidays in other countries, states, or cities to be the same as in your town.

    So, during any transaction that includes a number of days specified, confirm that both parties are clear on how many days that is. If your package is expected in 10 days, are those 10 Calendar Days or 10 Business Days? Are there government or local Holidays involved that exclude a number of calendar days from the count? Ask specifically, “So, what day would you expect that to be?”

  • Domain

    A specific area of the Internet that is governed by a user.  In reality, users just rent domain names (eg., from companies whose business is to issue domain names (eg.,  As long as you pay your rent, you can use the domain name. When you stop paying your rent, the domain name is then available for someone else to rent.

  • Download

    To receive data to a local system from a remote system. You might download a purchased program from to your local PC.

  • Freemium

    A pricing method where the core product is typically open source (free) and additional functions are available for a fee.

  • Holiday

    A day declared by law or custom on which ordinary business is suspended in commemoration of some event or in honor of some person. Holidays may be declared by governments (eg., federal, state, or city), religions, customs, or specific businesses to be a day where they do not work.

  • Merchant

    A business that trades in commodities produced by others.  Online merchants can provide various services to sellers, such as:

    • “e-commerce” (eg. amazon, ebay, ecrater, or etsy) with retail space (the store front) and shopping resources needed to sell online (eg. shopping cart or advertising).
    • “merchant accounts” (eg. paypal or square) where payments are processed through credit card companies (eg. Visa or MasterCard) and banks (where your checking account resides).


  • Price

    The amount of money a buyer pays for a purchased item.  Not to be confused with Cost.

  • Product

    A thing produced by labor (eg., a dress, a necklace, or a car).

  • Retail

    The sale of goods to the ultimate consumer, usually in small quantities.

  • Service


  • Shipper

    A company that ships goods (eg., USPS, UPS, or FedEx).

  • Store

    An establishment where merchandise is sold, usually on a retail basis.

  • Tag

    An identifier attached to your Content.  Tags have no set relationship to anything else, and are used to help users find specific Content on your Website.  Consider Tags as your site’s index listing.  Not to be confused with a Category.

  • Wholesale

    The sale of goods to the retailer for resale, usually in large quantities.

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